Tuesday 11 August 2009

The comeback we've been waiting for: +J

Simplicity itself, showcased in the minimalism of Sander's white shirt and the sans serif collaborative label.

Thankfully the post doesn't relate to Rocky Balboa II, I mean Rocky VII or Terminator: The Return of Salvation. Sylvester Stallone and Governor Arnie have no plans to haul their ageing asses back in front of the camera for one more fight. I am of course talking about the return of Jil Sander to a High Street near you, thanks to Uniqlo. Uniqlo is still far ahead of their high street opposition who must be turning a little grey and balding by now, what with all that head scratching and hair pulling, at how the Japanese retail powerhouse continues to deliver on style, quality and of course price. Tempting Jil Sander out of retirement to make her fashion comeback with a collaboration with the chain is almost typical for Uniqlo. The more I thought about this collaboration, the more it made sense; the Uniqlo style aesthetic is not a million miles away from the mistress of minimalism but the retail giant will no doubt turn Sander's minimalism in to one for the masses. Of course, news of this collaboration broke months ago now and I've been excitedly tapping on my keyboard waiting to catch a glimpse of the first few designs. Thanks to the always quick off the mark chaps at hypebeast, the wait is over...

The collaboration marks Sander's long-awaited return to the fashion world. It has been over five years since she left her namesake house after clashing with the brand’s then-owner, Prada Group. Although Raf Simons has done a marvellous job at Jil Sander following her departure, I am pleased to see her return to the fashion fold. As for this sneak preview of the collection, the simple sans serif label says it all: “Basics are the common language. The future is here: +J,” the tag reads. I am suffering from the worst bout of man flu I've ever known but the below two images have worked miracles. I can out down the cup of Lemsip and electronic thermometer and let the aesthetic beauty of the jacket clear my aches and pains!

For those of you eager to get your mitts on the collection, thankfully we won't have to wait too much longer. The September issue of Vogue forecasts the first pieces are said to be hitting stores (including online as well) in October, and as prices start at £15 I have to confess to being more than a little excited and interested. The initial collection will comprise of a total of one hundred and forty pieces, of course the ladies will get the bulk of it but there will be more than enough for us to fight over with forty pieces for men.

4 comments:

Daniel said...

Looks good and the prices sound even better.

Michael said...

Oh. My. God.

Loving the look of the grey jacket and sweater.

DS Blog said...

Interesting!

The latest fashion trend in apparels today is the skinny jeans that give you a lean look. However, if you are unable to get into those, you would also be happy to put on those wide legged pants or trousers that are also hot with the fashionistas. When worn with a short narrow top and a slim fit jacket along with high heel shoes, this combination would look cool and give you that much longed for lean look.

Try it out this season!

Booster said...

The lines are gorgeous; they frame such strong, straight, sharp shapes.
The gray jacket is so wonderfully taut!

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