Wednesday, 21 October 2009

Taking Pleasure in Everday Wear

Pleasure Wear: Early morning shopping in a Visvim blouson jacket and a Tokito jacket, before slipping in to a Farmers Market jumper and donning the Oliver Peoples spectacles to catch up on a week's worth of magazines. Monocle November 09. Photographer, Seishi Shirakawa. Fashion Editor, Akio Hasegawa.

Having been placed in solitary confinement these past few days I've hardly left the flat. Thanks to the latest issue of Monocle (a brilliant read which will inspire any budding entrepreneur to take the plunge) I have been able to live vicariously through Yusuke Hirayama as he wanders around Tokyo going about his daily business. I just had to share the images with you. The concept of a personal uniform is an interesting one and one which we often return to on the blog. Monocle's Pleasure Wear fashion editorial takes this idea of dressing for the everyday but rather than depicting a set, static ensemble presents which we adopt as a second skin, it looks for dressing especiallyfor each of the different scenarios we might (wish) to encounter.

Enjoying a toasted sandwich and a ginger ale whilst wearing a Mackintosh coat, Dunhill jacket, United Arrows knit and a shirt by Camiceria Thienese.

In Tokyo a day off work is a rare treat, so whether you spend it restocking the cupboards with essentials, walking through the park or working your way through your magazine stash, you'll need the perfect attire. This spread of images instills a desire to insert the odd, additional outfit change in to my day. Edward VII, a major inspiration for the first two offerings of E. Tautz, said it best, "Be always well and suitably dressed for every conceivable occasion." As we might encounter a number of different occassions each day, why not plan for a wardrobe change?

Descending in to Ginza to pick up a few essentials, not to mention the odd admiring glance.

Regular, Monocle readers will recognise Yusuke Hirayama as the publications ever present male model and his editorials never fail to inspire me but this spread of images stoked my everyday style fires. His styling throughout these few pages are faultless. Within the Contributors page we are informed that he's been breaking in to acting and is playing a character in Kadakawa's soon to be released Warau Keikan. Additionally, we are told that on his days off from work, he enjoys practicing martial arts, including doubt at all times he appears utterly stylish. if you've not had a chance to do so yet, I suggest that you go out and pick up the latest issue of Monocle and why not amend your attire accordingly...


Make Do Style said...

I've got the dreaded cold but can't stay in bed and enjoy a magazine - I've got a short film to edit. I must get Monocle it looks so beautiful and ethereal.

Style Salvage Steve said...

Make Do Style: Oh no! It seems to have struck down most people. Hope you feel better soon and good luck with your film editing!

J for Joyce said...

good article!

Kevin D. said...

Great article and photo's. You've been bookmarked.

thischicksgotstyle said...

Beautiful pictures!


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